Services
Social Marketing, Health Promotion, and Community Outreach

HCDI's highly experienced staff conducts market research and, based upon the results, composes easy-to-implement marketing plans. Our staff has the skills required to design a comprehensive national advertising and promotional campaign. HCDI's marketing, public relations, and community outreach staff has numerous media contacts and maintains relationships with many community-based organizations. HCDI’s capabilities in this area include:

• Market research and assessment
• Designing, developing, and implementing comprehensive communications campaigns
• Developing Websites and Web-enabled communications
• Branding and logo development
• Exploratory research
• Operating state-of-the-art call centers
• Producing strategic marketing plans
• Writing press releases, articles, brochures, and other marketing materials
• Developing and producing public service announcements for radio and television
• Planning and implementing public awareness campaigns
• Designing and developing state-of-the-art programmatic agendas for professional conferences
• Organizing comprehensive marketing activities and materials, including promotional items
• Coordinating media activities, including radio, television, and print engagements, and creating opportunities for media appearances by clients and/or their guests
• Designing and developing programming and speaker activities
• Coordinating revenue-generating activities to support associations and conferences